Director of Marketing
Before joining Heartland Design and Remodeling as Director of Marketing, I spent 15 years at the Society for Marketing Professional Services (SMPS) as Vice President of Membership and Chapter Development. Working with creative marketing thought leaders for over a decade inspired me to enter the field 5+ years ago.
I love that marketing combines art and science, allowing me to be creative and technical while keeping a brand’s human aspect in mind. As someone who enjoys creative work that requires real analysis, a career in marketing is the perfect fit for me, and I am passionate about it.
Working for Heartland Design & Remodeling presents new and exciting opportunities to promote a brand through storytelling and content marketing. My role involves developing actionable marketing plans, designing and executing campaigns, analyzing data to measure success, experimenting with new digital marketing platforms, producing videos, and more. Being a marketer is never dull!
- (703) 369-3000
- mcruz@heartlanddesign.com